The Patient Conversion Podcast

Kade Wilcox, CEO

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Popular Episodes

Episode # 45

Mastering Lead Follow Up for Clinic Growth

In this episode of The Patient Conversion Podcast, Carol-Anne from ZEISS shares actionable strategies for improving lead follow-up and patient conversion.

She emphasizes the importance of timely responses and personalized engagement to turn potential leads into patients and drive significant clinic growth.

Enjoy!

Episode # 41

What Can Clinics Learn from Chik Fil A?

In this short episode I summarize how Chik Fil A generates 3x the profit of McDonald’s while selling 1/4 fewer items on their menu.

Chik Fil A has been slowly (and quickly) getting better and better for 70 years.

Enjoy!

Episode # 39

Why You Need a Podcast

Eva Sheie, Founder and Podcast Producer of The Axis, talks about her incredible journey in marketing and why she believes podcasting is a major competitive advantage in today’s healthcare industry.

You can read more about Eva and The Axis at https://www.theaxis.io/.

Episode # 38

The Last Patient Coordinator You Will Hire

How to Get a Steady Stream of New Patients using AI and Outsourced Lead Follow Up.

Listen to this webinar co-hosted with our friends from Practis as we dive into the secrets of maximizing patient conversions and streamlining your healthcare practices’ operations.

Episode # 37

MSOs: Pros and Cons for Doctors

Attorney Ericka Adler leads the healthcare division at the law firm Roetzel and Associates. Roetzel currently represents 10,000 healthcare professionals.

Join us as we talk about the complex relationship between doctors and MSOs (Management Service Organizations), examining both the advantages that come with streamlined operations and the concerns surrounding potential loss of autonomy.

Episode # 36

What’s the Goal with Your Marketing

On this episode I talk to John Pettrone, President at Practis.

Practis is a full service digital marketing agency that works with thousands of healthcare providers across the US. We talk about the best question to ask in regards to your marketing, and how often you should launch a new website.

You can get a practice growth assessment at practis.com/boost

Episode # 35

The Creative Video Playbook

Milan Kowalewski is a marketing consultant & strategist that helps aesthetic & cosmetic providers take their business to the next level with smart design, sound advice, & creative video.

On this episode, we talk about his 4-step creation process in working with clients:

  • Create
  • Edit
  • Enhance
  • Distribute

Join us as we dive into his playbook and realize the impact of creative videos playing a pivotal role in healthcare clinics’ success by increasing engagement, building trust, educating the audience, and promoting their services effectively in a visually appealing and emotionally engaging manner.

Episode # 34

3 Things to Grow Profit

The market is obviously shifting.

If I had six minutes to recommend a few actions you could take, immediately, to shrink your expenses (and grow your profit), here they are.

This is not earth shattering (though you may not have considered the first two) but they are fairly easy to implement and they could mean hundreds of thousands of dollars in profit.

Episode # 33

Why Patients No-show and Cancel

Patient No-shows and last minute cancellations are one of the most expensive problems that can plague a clinic.

It can cost hundreds of thousands of dollars per year in lost surgical volume and open time blocks in the schedule.

Larry Guzzardo has built a career helping medical clinics around the country fix this problem.

On this episode we talk about:

  • Why patients no-show their appointments
  • How to increase patient commitment
  • The mindset change that needs to happen for clinics

Episode # 32

Melanie Goes to Mexico (because of a phone call)

Listen as I interview my friend Melanie about why she chose to fly to Mexico for bariatric surgery.

At Boost, we don’t think any clinic should compete with Mexico. The price war is a race to the bottom that you don’t want to win. BUT, if you are going to differentiate yourself, you have to provide a different experience for your patient leads.

We talk about the patient experience, taking care of patient leads, and the biggest “lever” for clinics to pull if they want to see more patients.

WANT TO LEARN MORE?

Call or Text Us at (806) 375-4350 or email us at
[email protected].